Our Story (old)

Who are we?

We are an independent outdoor apparel brand best known for our hiking-inspired graphic tees and hoodies. Our bigger mission is mental health. In an increasingly stressful, superficial, digital world, we believe hiking and being out in nature offers something crucial for the body, mind, and soul. 

Read founder/owner Joseph Vogel's own journey back to the mountains and the inspiration for Timpanogos Hiking Co. here

Where are we based?

We are based in Downtown Provo, Utah, just beneath Mount Timpanogos and the surrounding Wasatch Front. (252 N. University Ave.)

How did we get started?

Timpanogos Hiking Co. officially launched in the summer of 2022. It started as a side project, then grew into a full-fledged business with a storefront and loyal customers in all 50 states. 

Here's the short version of our story.

And here's the longer version

Who do we work with?

Timpanogos prioritizes working with local companies, artists, and non-profits, including:

  • Explore Utah Valley
  • Conserve Utah Valley
  • Timpanogos Cave National Monument
  • Utah Valley Chamber of Commerce
  • Utah Outdoor Fest
  • Mountain Goat Trail Series
  • Downtown Provo
  • Provo City Art Stroll
  • Johnny Adolphson Photography
  • Rich Vintage Photo
  • The Twisted Cow
  • Owala
  • SLC Activewear
  • Image Wear
  • Sticker Barrel
  • Bord
  • Thread 
  • Timpanogos Custom Signs
  • Platinum C&C
  • Signs.com