We do things a little different at Timpanogos. Our most popular product is free (summit badges). Our team is small, human, and local. And our mission is to inspire people to escape the noise, challenge themselves, and reconnect with what matters.

Welcome to Timpanogos Hiking Co.!

This business launched in 2022 in the wake of the Covid Pandemic with a pretty simple realization (maybe reminder is a better word):

We had to go back.

Not to some imaginary Golden Era.

To the things that actually make us human. 

Over the past decade a lot of people have struggled with mental health (myself included). Life in the digital era has rewired our brains. We often feel stressed, distracted, overwhelmed, addicted to algorithms and alerts and cheap dopamine.

Hiking, for me, proved to be a remarkably great antidote to all of this. Almost like a detox. It allows you to slow down. Pay attention. Feel things. The movement is also great. Pushing your body to do something physical and challenging. 

So that was the seed for the business. Disconnect to reconnect.

Since then we have grown from a small, DIY, out-of-the-basement operation to a full-fledged outdoor brand with over 25,000 loyal customers from all 50 states.

Some people know us for our free hiking badges.

Others for our bestselling graphic tees and hoodies.

Others for our innovative daypacks. 

But the bigger purpose of Timpanogos remains the same: an appreciation for nature and what it can do for our mental (and physical) health.

So our message is simple: escape the noise.

Get outside. Hit the trails. Reconnect with what matters. 

That’s what Timpanogos Hiking Co. is about. We're grateful to have you be a part of what we're building here.

Thanks for dropping by our store!

Sincerely,

Joe Vogel

Founder, Timpanogos Hiking Co.